Learn More About shop.lego.com
Lego is one of the most popular brand name on the planet, famous for their brick toys for children and young adults. The name 'LEGO' is an abbreviation of the two Danish words "leg godt", meaning "play well". The LEGO Group based in Billund, Denmark was founded in 1932 by Ole Kirk Kristiansen, the company has been passed down in the family from father to son and is now owned by Kjeld Kirk Kristiansen, a grandchild of the founder.What started as a carpenter shop 80 years ago, the company has seen steady progress to become a global enterprise and the largest manufacturer of toys worldwide. Their trademark product is The LEGO brick set which is the most sold toy product in the world. The company has received “Toy of the Century” twice for the product which has undergone extensive development over the years – but the foundation remains the traditional LEGO brick.The brick in its present form was launched in 1958, the interlocking principle with its tubes makes it unique and offers unlimited building possibilities. It's just a matter of getting the imagination going and letting a wealth of creative ideas emerge through play.
The folks at LEGO have their own set of philosophy which has kept them running, according to them that ‘good quality play’ enriches a child’s life and lays the foundation for later adult life. They believe that play is a key element in children’s growth and developmentand it stimulates the imagination and the emergence ofideas and creative expression. All LEGO products are basedon this underlying philosophy of learning and developmentthrough play.The LEGO brand is more than simply the familiar logo, it is the expectations that people have of the company towards its products and services, and the accountability that the LEGO Group feels towards the world around it. The brand has a certain set of values and acts as a guarantee of quality and originality, the values include:Imagination, Creativity,Fun,Learning,Caring,Quality.
They believe our toys must meet and exceed your highest expectations, and their service must live up to the quality of our toys. If for any reason you need to return your order, it’s easy!LEGO have countless outlets and 3rd party contractors worldwide, through which they sell their products. The company has moved to online sales as wellwith an online store dedicated to each country. The online store gives off a very delightful aura and is a great place to shop at for kids of all ages. The online store makes it very easy to browse through their large collection, selecting your desired products and making payments. The store accepts MasterCard and Visa for payment and you are not charged until your order is shipped. You can shop with confidence from LEGO.com, knowing that transactions are protected by the highest level of security via SSL encryption. They accept payments via PayPal as well, if you select PayPal as your payment method, you will be taken to the PayPal website to login to your account. You will then be returned the LEGO Shop site to complete the checkout process. The store delivers worldwide, taking 5-6 business days at maximum to process and dispatch the order at a very minimal fee, returns are accepted within a certain product if product is unharmed and original packaging is intact.
LEGO has always been known for their strong values and great quality which has been constant in all of their offerings including their online store.