By 1999, when the acquisition of Wassall plc, Tyler Ltd and a amount of organic growth, store numbers stood at 184 mercantilism in the main below the Discount Shoe Zone facia with all stores having pairs of shoes on show. In 2000, the mercantilism name was modified to Shoe Zone and a replacement cleaner shopfit was developed, making a straightforward to buy, democratic setting during which customers felt reception buying price shoes. This, as well as continuous enhancements in product quality and price, set the scene for AN exciting new decade of growth. In Nov 2000, Shoe Zone nonheritable the Joseph Oliver cluster plc quite doubling the property portfolio. All stores were quickly born-again to the Shoe Zone facia. By 2007 there have been four hundred stores with annual sales of £140 million and volume of eighteen million pairs of shoes.In Sep 2007, Shoefayre Ltd was nonheritable increasing Shoe Zone store numbers to 650. solely months later in Gregorian calendar month 2008, in AN bold move, lieu & Simpson was nonheritable permitting the cluster to work a further facia merchandising shoes to a better price market. The acquisition of two hundred lieu & Simpson stores ensured the survival of 1 of the foremost ancient, multiple shoe retailers within the Great Britain. In March 2010, Shoe Zone entered multi-channel merchandising with the launch of its 1st transactional web site. As we have a tendency to enter another new decade, a stable and skilled team in the slightest degree levels currently with success operate 2 completely different fascias. The management team consists of fourteen individuals with a median length of service of seventeen years.Shoe Zone is that the market leader within the volume footwear market. we have a tendency to still improve our stores to form the looking expertise demanded by today’s client and supply a product vary appealing to fashion and value acutely aware customers of all ages. lieu & Simpson contains a wealth of history and tradition geological dating back to 1834 and that we pride ourselves on our level of service and products quality. a good vary of shoppers notice quality merchandise at competitive costs. vital investment future refits is currently transferral several of those established stores up thus far with a contemporary, easy however brighter feel. Shoe Zone, the leading worth footwear distributor, sells a huge vary of shoes for all ages. With over five hundred stores across the united kingdom, Shoe Zone sells around twenty million pairs of shoes a year!