EIGHT years gone, after we initial place our exactness engineering beneath a group of gaudy wanting flip flop straps, the sole rules we tend to followed were set by knowledgeable biomechanists Dr Dave Cook and Dr Darren James, World Health Organization had created the FitFlop™ multi-density Microwobbleboard midsole. it had been‘sportygorgeous’ on prime and ergonomically designed beneath. and ladies fully darling it.And so we tend to accomplished that the extremely cool shoes area unit those you wear till they collapse, that look smart with everything, the shoes that area unit thus snug they decision your name from the closet, the lived-in ones you're keen on most you can’t bear to ‘bin’ them. Shoes therewith same excellent combination of beauty, brains and top-notch biomechanics. Of logic and magic. we tend to build them.and that they – successively – build US.Because at FitFlop, we’ve continuously believed – even before it had been the fashionable topic – that whereasit’s nice to appear smart, what makes a shoe extremely COOL is being snug.Our focus continues to be on delivering the simplest in biomechanics, however currently additionally in clogs, shoes, boots, sneakers and loafers, thus our customers will feel the FitFlop impact any and each ‘wear’. At FitFlop we tend to believe that our ‘newness’ at cobbling offers us the liberty to dream. to examine footwear with recent eyes - and deliver equal components fun, fearlessness and practicality. 9 years past, after we initial place our exactness biotechnology under a collection of gaudy trying flip flop straps, the sole rules we followed we tend tore settled by our professional biomechanists. we tend to place their recommendation into apply, created our triple-densityMicrowobbleboard™ midsole, and launched it within the initial FitFlop shoe.Now you’ll realize our magic midsoles in shoes, boots, clogs and sneakers too.
Our focus remains on delivering the simplest in biomechanics,but currently in an exceedingly wider style of designs, therefore our customers will have that ‘happy FitFlop feeling’ any and each ‘wear’. There ar copies so there ar copies; some ar terrible and you'll be able to spot them initially look, however there arothers that ar a ‘different kettle of fish’ all at once. they will look similar to our real article; they will have what seemto be constant swing tags, hang tags, size and magnificence stickers and even constant Microwobbleboard, Supercomff, Biomimetix or Anatomicush button within the sole, however what they will not have is our patent-pending Microwobbleboard, Supercomff, Biomimetix nor Anatomicush technology within the sole.In the short term, they will value you almost constant quantity because the real article or at the best a fraction less, however within the long run, they may value you pricey. At FitFlop we have a tendency to frequently monitor our quality and take a look at our merchandise. Counterfeiters do not.Counterfeit FitFlop shoes might appear as if the important issue, with what seem to be real tags, stickers and even a Microwobbleboard, Supercomff, Biomimetix or Anatomicush button within the sole. however - and it´s an enormous however - they won´t have our best patent-pending Microwobbleboard, Supercomff, Biomimetix nor Anatomicush midsole technology.If a suggestion appears too smart to be true, don´t buy. keep safe by shopping for solely from approved FitFlop retailers.