Bloomingdale's is a retail subsidiary company running nationwide with a slogan 'Like no other Store in the World'. Basically, it is owned by Macy's, Inc. It was founded by Joseph B. Bloomingdale and Lyman G. Bloomingdale in the year 1861. Its headquarters are located in Third Avenue, New York, US. Also, it has 43 centers and 13 outlets. Its products include clothing, footwear, leather goods, bedding, furniture, jewelry, beauty products, housewares, cafe, etc.
Its annual revenue is US$ 1.078 billion having luxury department stores. It is mostly famous for its large selection of designer brands and affordable prices. Their competitors include Lord & Taylor, Nordstrom, etc. Founders of Bloomingdale are the brothers who started selling hoop-skirts in their ladies’ notion shop and are the sons of a salesman who settled in New York City after residing in North Carolina and Kansas.
Their Hoop Skirts business was declining so they closed down the shop in 1872 at East Side Bazaar. Initially, the East Side Bazaar was working class that was specialized only in the single recognizable product. But as the fame declined, their business revenue shunned. After they opened a new store, a museum named Metropolitan museum of Art was opened near the store and it helped them to get ample customers.
The store moved to a new place where it is located today, and is equipped with large glass merchandise and infrastructure. Instead of creating a mess at the windows by decorating it with huge products, they then resorted to only a few small products in order to avoid any problems. Many of these products were European imports. By its inception, the sales of Bloomingdale's greatly increased as a result of its convenient location in the hub of New York.
Bloomingdale's started issuing credit cards in association with Macy's co-branded with American Express. Despite the popularity, the company has to face down times too. In 1930, the company moved to a new city Lexington in a newly designed building whose architects were Starrett and Van week. They opened their fresh branch in Fresh Meadows, Queens. The company also initiated to have big stores in New Rochelle, New York but after few years of opening, the people there opposed Bloomingdale's due to fear of losing a long time business and increased congestion due to traffic. As a result, Bloomingdale's created their full line store in Eastchester combining all their stores.
To promote 'Espirit De France', the company started using and selling its designer bags all over the US. Fashion designer Michaele and other artists designed one of the best-looking bags in black and white. In 1969 and 1973, two other stores were opened in New York. In Newton, Massachusetts another store was opened in 1974 which still exist at the place.
A fashion market boomed in 1980, as a result, various other new stores were opened in Texas, Florida, etc.
In 1992, they opened a 15th store and following openings and expansion in 2003, in two locations in Atlanta. In 2008, the parent company announced the plan to enter Phoenix market.