For a majority of women, beauty and quality beauty products are deemed to hold a lot of importance in their lives and they are ready to shell out an obnoxious amount to attain the desired quality. When it comes to good quality products, they don’t just go with the face value of the product, but prefer to stick to a brand that has established a solid ground when it comes to consistency and quality. One such favourite is Avon, this brand is synonymous with excellence and has been a leading producer of quality beauty products and personal care kits. Avon is a leading American international manufacturing company that deals in beauty and personal care products. It is a leading global beauty and personal company with $9 billion annual revenue. Avon is also one of world’s largest direct sellers, it has nearly 400,000 independent sales Representatives in Puerto Rico, the United States, and Canada; and has sold through more than 6 million active beauty and fashion advisors. Avon goods are sold in more than 100 countries and the company has generated employment for more than 40000 employees in different nations. Avon is a public company which was founded on September 15, 1886, and has its headquarter in New York. Avon, the beauty, and personal industry, was founded by David H. McConnell, who was a salesman and used to sell books door to door in New York. Later, McConnell started a perfume company with Henderson and William Scheele. In 2010, Avon purchased Silpada a seller of silver jewelry for $650 Million. Avon has a 130-year history of empowering women all the way through economic opportunity, and the company also pompously supports the Avon establishment for Women in its efforts to eradicate breast cancer and domestic violence.
Later, Avon expanded internationally in more than 100 countries. Brazil crossed the United States in 2010 and became the largest market of Avon. New Avon is the leading beauty company in North America that deals in clothing, perfumes, cosmetics and toys. The new Avon’s product line includes skin care, color cosmetics, fragrance and personal care products, including iconic brands such as Mark, ANEW, Avon Color and Skin So Soft, advanced techniques as well as fashion accessories. Avon believes that empowered women bring more beauty to the world so it focuses more on women empowerment. It is a company that provides mascara for a woman to make her beautiful, and simultaneously also puts food on the tables of others. Avon fights wrinkles with one hand and the most severe women diseases like breast cancer with the other. Avon empowers women to speak out against domestic violence and for financial independence, it doesn’t merely bring the splendor to doors, but also opens them. The company has stood for beauty, novelty, buoyancy and, above all, for women over last 130 years. Beauty means more than finding the right shade for a customer and giving an earning opportunity and financial independence so a woman can support her family. Avon works with the principle to satisfy its consumers by providing high-quality products. It also believes in providing an acknowledgment to its beauty advisors and meeting its societal responsibilities. Avon shares its rewards of growth with others and is dedicated to women’s causes globally.