Apricot established in 2007 with the aim to fabricate beautiful clothing collections that appeal to both mother & daughter, which can be styled as per the individual’s taste. It brings a unique idea which every woman’s wardrobe needs. It is a unique and growing brand which is affordable for everyone. The clothing and accessories are designed with the unique in- house designs coupled with great fabrics from around the world.
It is based in central London. Within the UK and Ireland there are currently 11 standalone stores, this is in addition to 500+ concession locations across the UK, Ireland and further afield.
It produces all kinds of clothing for every woman; it comprises dresses, tops, tunics, jackets & coats, skirts & shorts, holiday shop, occasion wear, cardigans, jumpers, playsuits &jumpsuits, trousers & leggings, jeans. It has a wide range of dresses which comprises Coral, Yellow & Stone Palm Leaves Print Tea Dress, Multi-Coloured Kaleidoscope Print Shift Dress, Navy & Coral Floral Bunches Structured Dress, Mint Polkadot Print Sweetheart Neck Skater Dress, Cream Vintage Rose Print Bandeau Skater Dress, Blue Denim Look Embroidered Shift Dress, Navy & Pink Panels Structured Dress, Black & Stone Panels Skater Dress, White Multi-Coloured Floral Print Structured Dress, Grey & Pink Floral Foliage Print Tea Dress, Navy & White Mini Heart Print Skater Dress, Navy & White Mini Heart Print Skater Dress, White Floral Crochet Tunic Dress, Coral Daisy Print Structured Dress, Navy & White Stripe Print Tunic Dress, Stone Applique Daisy Neck Tunic Dress and may more.
It has a wide variety of tops such as White Hummingbird Oversized Tie-Side Top, White Butterfly Oversized Tie-Side Top, Stone Marl Batwing Necklace Top, Aqua Marl Batwing Necklace Top, Monochrome Floral Print Zip Front Vest Top, Pink Sequin Hem Long Sleeved Top, Coral Zip Long Sleeved Top, Mint & Grey Floral Watercolour Print Batwing Blouse.
The tunic’s collection consists of Khaki Paisley Leaves Print Tunic Dress, White & Navy Ditsy Boho Stripe Print Tunic Dress, Blue Drape Front Tunic Top, Stone Cowl Neck Long Sleeved Tunic Top, and a lot more. The jackets and coats collection has a huge rage of outfits; it includes Pink Basic Coatigan, Stone Faux Fur Hood Parka Coat, Cream Long Faux Fur Cropped Jacket, and Grey & White Wrap over Jacket and many more. The skirts & shorts include Black & Pink Stripe Peony Print Midi Skirt, Cream Scallop Crochet Rara Shorts, Monochrome Tweed Faux Leather Zips Mini Skirt, Black Aztec Embroidered Pocket Turn-Up Shorts and a lot more.
The jumper is comprised of Aqua Lace Arm Panels Fine Knit Jumper, Cream Palm Leaf Fine Knit Jumper, Pink Aran Knit Jumper and many more.
The playsuits & jumpsuits offer a huge variety including Black & Cream Elephant Print Jumpsuit, Black Basic Jersey Jumpsuit, Blue Nautical Lace Back Playsuit, and Navy Nautical Lace Back Playsuit. The trousers, leggings and jeans include Navy & White Elephant Print Joggers, Navy Zip Detail Skinny Trousers, Navy Zip Detail Skinny Trousers, Black Jacquard Chino Trousers, Blue Mid Wash Skinny Jeans, and Black & Stone Vintage Rose Print Skinny Jeans.
It also includes dresses collection bodycon dresses, jumper dresses, maxi dresses, shift dresses, shirt dresses, skater dresses, structured dresses, swing dresses, tea dresses, tunic dresses.
The accessories like bracelets, necklace, bag, and scarf can be team – up with the outfits stunning look.